In the beginning there were the vines, the soil, the mineral and a group of dynamic winegrowers creating a pretty tightly net-team unified by the sacred figure 7. Seven owners of first and grands crus located in La côte des Blancs and the Montagne de Reims.
As soon as the beginning, these pioneers give this particular group its letters of nobility: they are determined to only get grapes from aristocratic, noble and high-quality crus.
Thanks to the accurate know-how and mastering of the blending process, they aim at enhancing, their own production. It is the birth of the “Société des grands crus de la Champagne “, a very VIP and very select club due to the drastic conditions for the admission of new members.
They settle in Avize in 1947, one of the most famous wine areas of The Côte des Blancs.
Led by a tireless and endless pursuit for perfection, they managed to create a unique style, expressing the fascinating diversity of aromas and flavours of their wines, which quickly led to their consecration.
An exceptional vision has always inspired the leaders of the Champagne Palmer. So, the founders settle on la rue Jacquart, in Reims, in 1959. They then buy the premises of a Wine trading house. The chance gives them several opportunities to acquire other nearby buildings along with an outstanding growth of the company at the same time. All the facilities and the great labyrinth of cellars gathered by Palmer in Reims give the company a new dimension.
The beginning of the 1970s just highlights an other turning point in the life of Palmer. In response to the growth of the House, the leaders will explore other great terroirs of exception of Champagne: the Sézannais, land of election of the chardonnay and the picturesque region of les Riceys in the Aube area, known for its pinot noir.
A perfectly controlled growth allows the Cie to cross, mid-1980s, the symbolic cap of one million bottles. This threshold will be a decisive step in the development of Palmer by implementing a dynamic policy of investments, to develop a very efficient work tool.
In the Early 1990s, once again come the question of moving. The lack of space being a chronic disease of the House. A wonderful opportunity in 1997 occurs: this will be the acquisition of a huge Cellar/Winery of a nearby champagne House. This will set Palmer, in Reims, on two major sites, close to each other.
The new face of Palmer, in the heart of “La Cité des Sâcres”, exemplifies the remarkable expansion experienced by the house over the last thirty years.