Citic Guoan

Citic Guoan Wine chairman Li Jianyi said average red wine consumption on the mainland had grown by between 30 and 40 per cent in recent years, attracting a lot of business interest. 'We aim to have our red wine, made in the unique geographic location of Xinjiang, grab 20 per cent of market share,' he said.

Compared with the main domestic wine producers - Zhangyu, Dynasty and Great Wall - Citic Guoan Wine, a subsidiary of state-owned Citic Group, is a newcomer. But Li said its predecessor, Suntime International Wine, built a strong foundation over more than a decade.

CITIC Guoan Wine owns famous Chinese wine brands of Niya, Xiyu and Xintian

CITIC Guoan Wine has two ecologic and organic and small vineyards in the north slope of Tianshan Mountain and Yili River Valley, and each land and each wine have its respective characteristic and style. The localized cultivation and proper management have become an art of vineyard. With almost demanding standards, the company tries to distinguish the finest differences to find the suitable soil for different grapes, including the trace elements in the soil. The sole aim is that the best winemaker – the nature – can fully exerts its skills to brew truly good wine.

CITIC Guoan Wine owns excellent international winemaker team led by wine experts from France and Australia, and its chief winemaker Fred Nauleau was born in a French wine family. The whole team fully presents the characteristics of the favorable endowed land of the north slope of Tianshan Mountain and tries to integrate the best skills, strict control and unique climate into every drop of its wines.