Fairview

The cultivation of virgin vineyard land on Fairview in recent years has led to the unearthing of prehistoric stone tools that provide proof of the presence of hominids at the foot of the Paarl Mountain some 700 000 years ago. Centuries later, probably towards the end of the first millennium AD, these hills became home to the Khoi – nomadic pastoralists from the north. These peaceful people remained until the arrival of the first European settl...

When Fairview began bottling wine under its own label in 1974, the farm operated as an estate, with all grape growing and wine production taking place on the Paarl premises. Charles Back abandoned the estate wine concept in the 1980s, choosing rather to “go where the terroir is”, which opened up the opportunity to produce a wider range of wines using grapes grown in optimal conditions.

Paarl: 350 hectares

The vineyards at the h...

Fairview is a third generation family-owned farm that values the relationship between those who own and work the vineyards and the very land that provides the raw materials. Fairview is committed to the preservation of the local environment, and has various measures in place to ensure that its farming and production practices are in line with or exceed the standards set by local and international authorities.

South Africa is a country ...

Our Brand

Although the Fairview property has been producing wine since 1699, the first bottle of Fairview-labelled wine only became available from the farm in 1974 (this was sold at South Africa’s first wine auction). Since then many changes have taken place. The original label was designed by Charles’ late mother Beryl, who also painted the mural in the reception.

Over the next 37 vintages, the label has undergone various chan...