News
Perrier-Jouët is opening its door to the public a very first time by offering a virtual tour of its cellars
Panoramas, zooms, enriched content: through a particularly rich intuitive, entertaining and interactive journey, Internet, tablet and smartphone users will finally be able to explore a House founded more than two centuries ago.
In the secret cellars of Perrier-Jouët in Épernay, the visitor follows the main stages of how champagne is made, from tending the vines to maturing in the cellars, not withstanding the art of blending. This interactive tour will also take the visitor to the "Eden", the cellar reserved for the oldest vintages, the area dedicated to the Cuvée By & For, the vault created in 2011 for the bicentenary of the House, as well as "Lost Time", an installation as poetic as it is dramatic by studio Glithero. Accessible starting in October 2015, this exploration will continue in 2016 with the virtual tour of the Maison Belle Époque, revealing the extraordinary collection of art nouveau furniture and objects it contains.
Warren and Nick, the London-based photographers who created Perrier-Jouët's alluring journey into Enchanted Nature, are regarded as two of the industry’s leading artists within image making and film. Their distinctive approach and unique process with light and form creates masterpieces that often look more painterly than photographic.
Join us as Warren du Preez and Nick Thornton Jones guide you on a journey through their vision of Perrier-Jouët’s artistic heritage and distinctive wine style.
THE INSPIRATION
“Everyday life — the essence of enchantment — is suspended in the realms of our subconscious
and our imagination, which is projected into our own interpretation of nature and the art within life.”